Editorial Team

Outreach
Hollywood Loves Hospitals. But Do They Get it Right?
Photo credit: Depositphotos By Tenaya Wallace Hollywood loves hospitals. I mean, really, really loves them. From classic favorites such as E.R., ...

Outreach
The Healthcare Marketing Structure Hamster Wheel
By Patricia Montgomery Over time, marketers may develop a specialty within one industry or another, but all share the skills ...

Technology
Clinical, Not Technology, Leaders Must Lead Digital Transformation in Healthcare
Photo credit: Depositphotos By Michel Koopman COVID-19 has accelerated digital transformation in most industries. Healthcare is no exception: It’s poised to ...

Beyond COVID-19: How Tech Solutions Are Changing Patient Behavior
Photo credit: Depositphotos By T. Scott Law Sr. The impact of technology in healthcare cannot be overstated. Specifically, telemedicine has seen ...

Covid
How Pharma Marketers Can Better Engage Physicians About COVID-19 Vaccines
Photo credit: Depositphotos By Harshit Jain MD, Founder and CEO, Doceree Developments around COVID-19 vaccines and the subsequent vaccination efforts across the ...





