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Financial

Are Tall Tales Detracting Investors?

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Editorial Team

Cool Photos from Depositphotos By Kevin Coker, JD, MS, MPH, co-founder and CEO of Proxima Clinical Research Pitching investors is stressful ...

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Strategy

Let’s Connect: How Collaboration Can Push Healthcare Innovation

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Editorial Team

Cool Photos from Depositphotos By Karima Sharif, Head of Inclusive Investments and Partnerships, HCP + DTC, Publicis Health Media Medical conferences ...

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Pharmaceutical

Patients are Shouldering the Financial Burden of Part D Cancer Drugs

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Editorial Team

Cool Photos from Depositphotos By Monica Soni, MD Imagine you’re a Medicare beneficiary who has just received a devastating cancer diagnosis. ...

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Outreach

Healthcare’s Most Ignored Value Driver: Brand Strategy

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Editorial Team

Cool Photos from Depositphotos By Todd Lunsford, Fractional CMO, Chief Outsiders Healthcare leaders have long neglected branding as a key business ...

Employee Relations

Understanding — and Dealing With — Free Agent Mentality

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Editorial Team

Cool Photos from Depositphotos By Margaret Graziano The occupants of today’s C-suites face a younger workforce whose expectations of life and ...