Affiliate marketing is one of the biggest online entrepreneur businesses and side hustles. The number of companies using affiliate marketing continues to grow daily. Most organisations need affiliates to do the marketing because people prefer to get information from someone knowledgeable about the product. People also tend to trust the feedback from affiliates more than they would if a celebrity did the review.
One business that uses affiliate marketing to get its products known is online casinos. Any online casino in the UK would use gamers familiar with their brand to advertise their products.
Below we have put together some top tips that successful affiliates have seen as key to growing your affiliate business and making more money as an affiliate.
Tip #1: Focus on the quality and not the quantity of your leads
This is a common mistake with aspiring affiliate marketers. They forget to look at the quality of clicks and concentrate on the quantity. Most brands pay affiliates based on conversions, meaning your audience has to make an actual purchase for you to get paid. Most top affiliates recommend having fewer clicks that make higher purchases.
Tip #2: Keep your audience engaged and loyal
One other top tip to make money as an affiliate marketer is to keep your audience engaged and loyal. They have to care about what you are saying. Strong content marketing campaigns make that possible.
Most affiliate marketers use their YouTube and Instagram channels to do this as they share product recommendations. Although, relying on social media alone is risky because many algorithms push marketers into buying ads instead. You can solve this by having your audience join an email list to communicate with them directly.
Tip #3: Listen to your audience
Becoming an affiliate of products recommended by your audience can help maximise your profits. Micheal Keenan, the co-founder of Peak Freelance, used this method for his freelance writing community. He recognised what his members wanted.
Hosting natural conversations with your audience will make them believe in you. You can set up webinars and have live broadcasts to connect and create a relationship with your audience.
Tip #4: Share your discount codes
Everybody loves a discount, so your audience can also engage and test the products for themselves if you share discount codes. You can ask your affiliate partners if they have discount codes that you can use to promote their products.
If you have a discount code, spread the word by sharing it on social media with direct affiliate links for shopping. You can also send an email to those that have signed up for the email communication.
Tips #5: Make review videos on the products you’re advertising
Make tutorials and also compile product reviews. Most people check product reviews before they make a purchase; hence making a review will connect you to people already in the purchasing chain. Although they were already interested in the product, you will earn a commission for that sale if they click the link on your page.
You aren’t limited to these tips and if you do want to become an affiliate, creativity is alwats important! You can find more tips online to broaden your knowledge.
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