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Outreach
Rethinking Innovation: Creating Customer Value is the Mark of Distinction
By Shane Callanan When it comes to innovation, people typically gravitate towards thinking of new inventions, possibly involving either a ...

Best Practices
Oncology Quickly Adapted for the Pandemic. Here are 5 Changes Worth Keeping
By Andrew Hertler, M.D. Like a hurricane-force wind, the COVID-19 pandemic has blown through the health care system and ripped ...

Outreach
Healthcare Marketers Lead The Way In B2B Digital Ad Spend: How To Get The Most From Your Budget In A Pandemic
By Jon Eggleton According to a report released last month from eMarketer, a leader in digital research, healthcare marketers are ...

Patient Experience
Leveraging Tools to Elevate Patient Engagement During COVID-19 and Beyond
By David Cohen Prior to the coronavirus pandemic, the use of patient engagement solutions was on the rise. More than ...

Technology
Why Provider Onboarding Matters in a COVID-19 Environment and How to Get it Right
By Allyson Schiff COVID-19 has caused extraordinary financial and clinical stress for already strained healthcare organizations. For the first time in history, hospitals ...