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New years, New Words: How the Words We Use Every Day Can Transform Our Lives

Welcome to our special feature on the transformative power of words. As we embark on a new year, it’s a perfect time to reflect on the words we use every day and how they shape our thoughts, emotions, and actions.

The words we use in our daily lives can significantly impact our emotions and overall well-being. This is especially true for the words we repeat habitually, known as “kuchiguseh” in the Japanese language. Kuchiguseh can reveal important insights into an individual’s thoughts and behaviors. Replacing negative kuchiguseh with positive ones can improve our self-esteem and lead happier, more fulfilling lives.

Yuji Oishi, the founder of Make better world: MBW inc. and the inventor of kuchiguseh therapy, has seen firsthand the transformative power of kuchiguseh. In his work, Oishi has helped people with low self-esteem improve their confidence and well-being through positive kuchiguseh.

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In a world where negative news and events can dominate our attention, cultivating positive habits of thought and expression is more important than ever. Kuchiguseh therapy offers a simple but powerful tool for individuals looking to make positive life changes. By choosing our words carefully and incorporating more positivity into our daily language, we can create a brighter, more hopeful future for ourselves and those around us.

The relationship between your thought and emotion

Thoughts and emotions are closely related and can have a powerful influence on each other. Our thoughts can shape our emotions, and our emotions can influence the way we think.

One way our thoughts can influence our emotions is through self-talk, which refers to our internal dialogue with ourselves. This self-talk can be positive or negative, and it can greatly impact our emotional state.

There have been many psychological studies that have explored the relationship between thoughts, emotions, and self-talk. One study, conducted by researchers at the University of Pennsylvania, found that individuals who engaged in positive self-talk experienced lower levels of stress and anxiety and higher levels of self-esteem and well-being.

Another study, published in the journal Cognitive Therapy and Research, found that individuals who practiced positive self-talk experienced improved mood and performance on tasks that required attention and memory.

These studies and others like them highlight the importance of cultivating positive self-talk in order to improve our emotional well-being and overall functioning. It is clear that the words we say to ourselves can have a powerful impact on how we feel and how we perceive the world around us. So, it is important to be mindful of our self-talk and to try to cultivate a positive outlook.

(Picture Yuji Oishi lecture of Kuchiguseh Therapy)

How you can incorporate Kuchiguseh in your daily lives 

Yuji Oishi: One of the biggest challenges I have faced since starting my kuchiguseh therapy initiative has been helping people cultivate positive kuchiguseh as a habit. Many people have told me that it can be difficult to make the switch from negative to positive kuchiguseh, and that it takes time and effort to make it a part of their daily routine.

To overcome this challenge, I have developed several methods to make habituating positive kuchiguseh more enjoyable and easier to stick with. One of these methods is creating a “kuchiguseh dictionary,” or a list of positive kuchiguseh that an individual can refer to and incorporate into their daily language. Another method is to use a smartphone app that can send daily reminders and prompts to use positive kuchiguseh or to create a fun activity such as “kuchiguseh haiku” to encourage the habituation of positive kuchiguseh.


As we enter the new year, it’s a prime opportunity for self-reflection and goal-setting.As you reflect on your journey and set your intentions for the new year, consider incorporating positive self-talk into your daily routine. By doing so, you’ll set yourself up for a more fulfilling and successful year.

Healthcare Business Today is a leading online publication that covers the business of healthcare. Our stories are written from those who are entrenched in this field and helping to shape the future of this industry. Healthcare Business Today offers readers access to fresh developments in health, medicine, science, and technology as well as the latest in patient news, with an emphasis on how these developments affect our lives.

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