Marketing

Marketing

Your Reviews Are Now a Search Signal. Is Your Practice Ready?

BY
Ryan Miller

Patient reviews have crossed a threshold. They no longer just influence decisions after a patient finds you. Increasingly, they help ...

Marketing

Why ‘Just Programmatic’ Isn’t Enough Anymore: 5 Reasons Healthcare Marketers Need a Premium Approach

BY
Kamya Elawadhi

For years, programmatic marketing has held out the promise of efficiency, automation, and scale. And for the most part, it ...

Creativity Marketing

Revolutionizing Healthcare Marketing: How Canva’s Magic Design Empowers Busy Professionals

BY
Daniel Casciato

Experience a revolutionary new way to create cinematic-quality video clips with synchronized sound, now available in Canva AI and built ...

Marketing Analysis Accounting Team Business Meeting Concept
Marketing

Health Inertia – The Missed Business Opportunity for Healthcare Marketers 

BY
Becky Chidester and Maryann Kuzel

Despite the rapid growth of the health and wellness market, millions remain disengaged. The challenge isn’t a lack of awareness—it’s ...

Marketing

Platform dive: Three HIPAA-compliant alternatives to Google Analytics

BY
Christy Jones

Hospitals, health systems and medical practices are increasingly aware that Google Analytics (GA) does not satisfy HIPAA requirements. The reason? ...

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