Outreach

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Outreach

Here’s why bulk email could be a blind spot for healthcare CIOs

BY
Oliver Paetz

Healthcare has undergone a massive digital shift in recent years. Patient portals, telemedicine, and digital record systems have become central ...

Outreach

Trackable Short Links: A Small Tool With Big Business Impact 

BY
Sean Roy

Today’s healthcare leaders are under constant pressure to improve their organizations’ margins, streamline workflows, and meet rising patient expectations. Too ...

Outreach

Strategy Without a Soul: When Marketing Leads Without Brand Strategy

BY
JoAnne Gritter

You’re launching campaigns, hitting deadlines, and filling the pipeline. On paper, things look great. But something’s off. Internal messaging debates ...

Outreach

PR for Technology Companies: How the Right PR Firm Builds Trust and Visibility

BY
Scott Bartnick

Tech companies don’t just need public relations (PR). They need the right kind of PR. In an industry that moves ...

Health care and medical services concept with flat line AR interface.smart medical doctor working with stethoscope.
Outreach

Maximizing Clinic Data – Marketing Metrics That Drive Growth (Part I)

BY
Kayla C De Baca

Many rehabilitation therapy clinics, especially small or independent ones, continue to operate without precise data to guide their marketing and ...